
How massage therapists can earn an extra $500 in a single day without overworking, discounting, or burning out. Real, ethical strategies that improve client care and income.
Social media has somehow become synonymous with marketing. If you’re growing a business, the assumption is that you should be posting. Regularly. Confidently. Strategically. And ideally, with some level of enthusiasm about it.
If marketing has ever made you feel behind, confused, or quietly annoyed, it’s probably not because you’re bad at business. More often than not, it’s because you’ve been encouraged to focus on the loudest parts of marketing instead of the most important ones.
“Values-based business” gets talked about a lot. It sounds good. Ethical. Aligned. Like something you’re either doing or not doing, depending on how intentional you are. And because it’s often discussed in vague or aspirational terms, many people assume they’re already there. But leading a values-based business isn’t about believing in the right things. It’s about letting those things shape decisions when it would be easier not to.